Ad network revenue share calculator

Worked example

• Gross ad receipts: 5,000 USD
• Publisher share: 80 %

Publisher receipts · $4,000.00

How to interpret the result

Check whether the contract applies the share before or after deductions. Enter the amount to which the agreed share applies.

Publisher example

At a 70% share of $2,000 you retain $1,400. If the contract first deducts $200, apply the 70% to $1,800 and expect $1,260.

Related reading: RPM

Measurement reference: Google AdSense reporting metrics